7 Best-Selling Products From BH Cosmetics That Are Popular For A Reason

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We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

Y’all, summer is COMING. If you’re looking for some fun but affordable finds for your beauty arsenal, look no further than BH Cosmetics best-sellers, which are already time-tested and beauty lover-approved.

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BRB, just out here trying to outshine the sun.

Here are seven you can score right now (some of which are on ~sale~!):


Take Me Back To Brazil, a vibrant, «hello, world, I am here!!» collection of 35 rainbow pigments that come in shimmers, satins, and mattes. These are super blendable and buildable, so you can get cheeky with one color or bold with the whole lot.

BH Cosmetics

Promising review: «I wanted a palette I could use to jump into some bold color ideas! This was just what I wanted! With a good base, the colors pop on and are still vibrant even on my skin tone. Haven’t experienced any staining either. Very happy with this purchase! Highly recommend!» —Nicole S.

Price: $20


Cashmere Cream, aka the dream lipstick for anyone who wants sleek, all-day looks for very little effort. This glides on smooth and soft and leaves a lightweight, matte finish designed to last all day.

BH Cosmetics

Promising review: «Love love love!!! I am a huge BH fan. The color payoff is amazing. Every time I wear it, I get comments like ‘your makeup is stunning!’ And I have never been a fan of matte lipstick… until now. The Cashmere Cream is light and not drying at all. I don’t even realize I have it on. Definitely will be repurchasing!» —Heather T.

Price: $4.80 (originally $8; available in 14 shades)


And a Waterproof Lip Liner designed to pair well with every BH Cosmetics lip shade, giving you extra definition and softness with its jojoba seed oil, vitamin E, and rich pigmenting. TBH, you might just want to wear it all on its own.

BH Cosmetics

Promising review: «I cried when this color went out of stock. It is the perfect brownie nude. Makes the ghostly nudes look incredible! The only other nude that compares is the Colourpop BFF, and it still falls short. Get it!!!» —Bianca M.

Price: $3.75 (originally $5)


Stellar Lash Mascara for anyone whose lash philosophy is «the sky’s the limit» — these will not only give clump-free, eye-popping height, but is designed not to flake or smudge as you go about your business.

BH Cosmetics

Promising review: «Hands down one of my most favorite mascaras!!! Comes out super with good volume and makes your lashes longer and defined. It’s lightweight and gives your lashes a beautiful shape with the curve that’s in the brush. Adds much length to your lashes.» —Bryony F.

Price: $10


Power Pencil, an intensely pigmented, waterproof eyeliner that your future self will be *truly* grateful for when we’re all sweating buckets this summer. (Er, «glowing.»)

BH Cosmetics

Promising review: «This eyeliner is amazing. Doesn’t smudge, doesn’t run. Stays put all day long. My new go-to!» —Yuliya B.

Price: $4.80 (originally $8; available in nine shades)


Or BH Liquid Liner with a tip engineered to easily let you draw subtle thin lines or bold, cat-eye strokes that’ll dry quickly and stay the heck put.

BH Cosmetics

Promising review: «Absolutely my favorite eyeliner ever. I received it as a gift on my order and haven’t used anything else since. It stays on forever but is so easy to remove that my daughters baby wipes do the job.» —Misty R.

Price: $5.25 (originally $7)


The Midnight Festival Brush Set, complete with ten multifunctional, soft brushes to perfect any summer face and eye look. Plus, they come in their own lil’ pink holder 💖.

BH Cosmetics

Promising review: «These brushes are amazing! So soft on your face and easy to wash. I wouldn’t use any other brand of brush now due to BH cosmetics. There so affordable and worth the money! I have four sets and am in love.» —Katie P.

Price: $18.75 (originally $20)

You can check out the rest of BH Cosmetics’ best-sellers for more fun summer options ☀️💄✨.


Reviews have been edited for length and/or clarity.

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